Travel & Leisure Marketing

From transportation and resorts to entertainment and shopping, companies in the travel and leisure industry must keep up with consumers who are trending toward wanting more immediate, personal and authentic interactions when they travel. Nowadays consumers have a number of platforms and channels dedicated to providing feedback on companies, especially those in the travel and leisure industry. Your business must adapt its branding and marketing efforts to keep the feedback and conversations about your company positive.

Located in the attractions capital of the world with world-class resorts, beautiful beaches and world-renowned shopping, Appleton is skilled in navigating and marketing in the travel and leisure industry. Since 1987, we’ve collaborated with a range of travel and leisure clients, providing strategic marketing, branding and creative for travel brands near and far. For example, Orlando International Airport, a client of ours since 1989, consistently needs to demonstrate its incredible ability to provide quality service for more than 40 million passengers annually. We assist this world-class airport with ensuring it communicates its projects, initiatives and finances to all its stakeholders effectively.


30.8 million

passengers in 2000

47.7 million

passengers in 2019




Featured Travel + Leisure Client

As a leading, global vacation-ownership company, Hilton Grand Vacations (HGV) has a widespread reach in vacation destinations around the world. Since 2008, Appleton has been working with HGV to produce high-quality, compelling marketing and advertising materials that excite, energize and inspire guests and Team Members to engage with the company and become brand advocates. For both its internal and external audiences, we’ve become HGV’s brand masters with the ability to distinctively communicate the company’s story and the beauties of vacation-ownership.

See Featured Client


Let’s travel to new heights together.

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