It’s Electric! The Power of Video for ABB

employee training video production

For over 135 years, ABB has served as a pioneer in the industrial technology world. As the largest supplier of industrial electric motors and drives across the globe, the company has a commitment to sustainability that has grown over time. With operations in over 100 countries, ABB works hard to ensure the health and safety of those who dedicate their time to help ABB reach its goals.

Recently, Appleton’s video production team was ecstatic to venture to Houston, Texas, to film the corporation’s Health, Safety and Environment workshop. The all-day event comprised of collaborative workshops, one-on-one interviews and keynote presentations with the main focus on ABB’s dedication to employee safety. With nearly 135,000 ABB employees around the world, Appleton was devoted to covering the event from beginning to end and developing an employee training video that included event highlights for internal dissemination. Our video team is excited to continue our longstanding partnership with ABB, and we enjoyed spending the day learning more about the company’s history, values and safety measures.

Discover how you can empower audiences using video. Appleton Creative is an award-winning, full-service video and film production studio located in Orlando, Florida. Appleton works with local, national and international clients to deliver compelling visual stories that speak to audiences in the most influential way — through their emotions. Your video and film production goals are worth a conversation: contact us at 407-246-0092 or

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