Posts Tagged ‘social marketing’

January 7, 2013

7 Tips For Building your Company’s LinkedIn Profile

Has your business taken advantage of LinkedIn’s newly redesigned Company Profile Page? Back in October 2012, LinkedIn, the world’s largest online professional network, streamlined their site to make it easier for the 175 million members to tell their professional stories, fine career opportunities, and build meaningful relationships. Appleton Creative was quick to update our LinkedIn […]

June 20, 2012

Talk the Talk!

The tech-crazy world we live in has led to thousands of new buzz words, trends and applications. SEO, cloud, CMS, viral video, mobile wallet, social marketing, pay-per-click – the list alone could fill a month’s worth of blogs. Let’s face it, unless you are an ad agency or techie, your main objective at work isn’t […]

February 10, 2012

The clock is ticking for Facebook's Timeline!

Time is ticking for Facebook users against the new Timeline feature. According to the official Facebook blog, the new style will be required for all users in a few weeks. If you haven’t taken a walk down memory lane, you’re about to. The new feature allows users highlight photos, posts and life events. Many believe […]

January 4, 2011

Branding Your Business: The Glue That Holds Your Marketing Together

There are a few important steps you need to take to ensure your social media marketing success. It’s all about branding–creating a recognizable “brand” for your business.

October 11, 2010

5 Things you need to know about Advertising

Adverts are everywhere these days. They’re so common and so ubiquitous that many of them get ignored – and yet, Google has built a huge business out of advertising on their search results.

June 29, 2010

How to Get the Social-Media Generation Behind Your Cause

Once social activism meant protest marches, civil obedience and sit-ins. But for today’s 20-somethings — sometimes called “slactivists” — supporting or denouncing a cause is as simple as hitting the “like” button on Facebook or posting a hashtag to Twitter. And that’s often where it ends.

August 18, 2009

Mistakes to Avoid When Marketing on Twitter

Twitter has amazing potential as a marketing tool. After you build a substantial base of followers you can broadcast your marketing message to hundreds or thousands of people instantly. Like any new technology, there are pitfalls to avoid when using Twitter. If you avoid common mistakes when promoting on Twitter your Twitter marketing campaign can be a huge success.

July 17, 2009

Using Social Media for Business: Make Using Multiple Networks Easy

Social media has become an excellent marketing medium, but unfortunately, using more than one network can get time consuming. Before you know it, you can’t give your networks the attention they deserve and your brand suffers. With these helpful tips, however, you’ll discover the secrets of the pros and learn how to manage your accounts faster, easier, and for free!

June 1, 2009

Facebook Groups Vs Facebook Pages – Which is Best?

Which is better: a Facebook Page or a Facebook Group? This is a question we get asked regularly and the short answer is you need BOTH a Group and at least one Page. Each serves different purposes: