Archive for December, 2017

Generation c
December 22, 2017

Generation X, Y, Z and now C?

Currently, there are many brands and organizations that are targeting millenials, but constantly developing technology calls for a shift in marketing efforts. If you’re one of these companies, it’s time to direct your attention to a whole new generation: Generation C. The world of digital media is constantly inventing new ways to engage, and marketing […]

darden holiday gift cards
December 20, 2017

Dishing Out Darden’s Holiday Gift Cards with Appleton Designs

Darden Restaurants is serving up the holidays with beautiful seasonal gift card designs courtesy of yours truly. As an advertising agency specializing in print and traditional services, we were excited to collaborate with Darden on these creative pieces. After all, who doesn’t love the holidays? As a national company, Darden operates many of the restaurants […]

Ugly Sweater contest
December 19, 2017

The Ugliest (Christmas Sweater) Agency in Orlando

We’re ugly and we’re proud…at least of our ugly Christmas sweaters. Here at Appleton, we let our competitiveness shine whenever possible, but have we gone too far this year? Tell us what you think! Vote on our Facebook page for your favorite ugly sweater. 1. Kim Kruse Foran 2. Dolly Sanborn 3. Jacob Spikes 4. […]

travel marketing video
December 13, 2017

How Video Can Give Tourists an Experience Before Even Booking a Trip

Video marketing is an extremely compelling tool that effectively influences the travel industry. Travel marketing videos allow prospective guests to engross themselves in an experience before booking a trip. This form of content hasn’t gone unnoticed by tourism marketers, but video’s recent surge in popularity emphasized its massive impact. This medium is so influential that […]

Marketing newsletter - Juicy News
December 12, 2017

Juicy News – December 2017

DISHING OUT DARDEN’S HOLIDAY GIFT CARDS With Darden Restaurants, the holidays are about fun, family and especially, food. To make spirits glow, we created several gift card designs to capture the essence of the holiday season. GCIA’S CULINARY COMBINE PROVED THAT EVERYTHING’S BIGGER IN TEXAS Our video team traveled to the Lone Star State for […]

GCIA’s Culinary Combine
December 5, 2017

GCIA’s Culinary Combine Proved That Everything’s Bigger in Texas

They say everything’s bigger in Texas, which is why it was the ideal location for the Global Culinary Innovators Association (GCIA) to host its fourth annual combine. The foodies visited Dallas to check out the area’s one-of-a-kind restaurants and network with other influential members. As GCIA’s go-to video marketing agency, not only did we create […]