With more than 18 years of experience with web design in Orlando and beyond, Jamie Kruger has worked in almost every role this industry offers, from client and project management to sales and production, and of course, website design and development. As Appleton’s marketing strategist and lead web developer, Jamie began his career at Appleton seven years ago after collaborating on a project with Diane LaRue, creative director at Appleton.
As an Orlando-based web design guru, the most rewarding part of his job is problem-solving, especially when it comes to programming challenges. In the same vein, Jamie’s proudest achievement at Appleton is the continuous work he puts into our WordPress framework. When existing components for WordPress weren’t meeting client needs, Jamie took matters into his own hands. He combined WordPress plugins and themes to satisfy specific in-house and client requests with the goal to ease production.
When he’s not busy designing sites and programming code, Jamie enjoys our annual Brain Crush event and Appleton birthdays. He distinctly remembers one of his own birthday parties when the team discovered that a single Carvel ice cream cake could only serve four people. To remedy the disappointment, we improvised a birthday cake on the fly with various sweet treats from the kitchen and topped with a chocolate rabbit head. Jamie also appreciates the fact that Appleton’s team is close enough to enjoy spending time together outside of work.
Jamie’s had the pleasure of working with numerous clients, including Tavistock Group, Seaside National Bank & Trust, Hilton Grand Vacations and Orlando Health. However, his favorite clients are simply the ones that share enthusiasm about web development and view marketing as a positive way to connect with consumers.
Reminiscing on his early career days, Jamie advises up-and-comers to take advantage of all opportunities to learn, even if the project isn’t paid. For aspiring web developers, he offers this sage wisdom. “Programming complements design. Don’t buy into the false dichotomy of designing vs. programming. You are a problem-solver and experience-creator; code is just the by-product.”
Optimize your website for today’s consumer. Bonus feature: You’ll get to experience Jamie’s web development skills firsthand. Appleton Creative is an award-winning, full-service advertising agency that specializes in Orlando web design services. Appleton works with local, national and international clients to deliver powerful, responsive websites that are specifically designed to be seen first in search engines. Reach your target customers in the right places and establish highly qualified leads with a dynamic and accessible website. Your web design and development goals are worth a conversation: contact us at 407-246-0092 or firstname.lastname@example.org