Last week, students from UCF’s master’s degree program in sport business management experienced an in-depth look at navigating the sports business as a woman. The DeVos Sport Business Management Program, a landmark program that focuses on the business skills necessary for graduates to conduct successful careers in the rapidly changing sports industry, hosted a women sport forum at the UCF College of Business.
Amy Wise, Appleton’s own VP of Client Relations, was invited to speak at the event. Amy and a panel of Central Florida women leaders spoke openly about their experiences in the sports marketing world. Amy previously worked with the Tampa Bay Lightning (NHL) and with IMG College.
“The DeVos program is amazing, and women who are in the program are some of the strongest I’ve come across in my career,” said Amy Wise. “There are more opportunities than ever before for women in sports, and I know these women will continue to lead and do great things.”
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