Archive for February, 2014

February 28, 2014

UCF Presents Dean’s Speaker Series Featuring Dr. Amit Joshi

While data has been readily available for business decision making for more than three decades, the landscape has changed exponentially with the emergence of Big Data. The UCF College of Business recently presented the Dean’s Speaker Series on “Effective Business Analytics in the Big Data Economy.” Along with a delicious breakfast, attendees enjoyed the opportunity to […]

February 26, 2014

The Power of Print

Print is a secret marketing weapon. One of the most important benefits that print offers is its tangibility. There is an enhanced effect when you can hold, touch, and feel a printed marketing piece in your hands. The creativity behind print can make it engaging and compelling to consumers. Print creates and demands focus from […]

February 25, 2014

2014 ADDYs: Who’s behind the mask?

Celebrating another year of creative excellence in Orlando’s advertising community, the 2014 Orlando American Advertising Awards featured a mysterious masquerade theme. During the gallery showcase, attendees wondered who’s behind the mask of advertising. Who did Orlando’s best work belong to? Later that evening, the winners were revealed during the gala awards ceremony. Two of the […]

February 24, 2014

Amazing Zebra Retreat

It wasn’t all black and white, but full of color! Team members are a lot like crayons, everyone brings something smart, unique, special, and different to the table. Understanding each and everyone’s talents helps build a successful organization is crucial. The Zebra Foundation for Youth supports the Zebra Coalition and is dedicated to individuals who are […]

Appleton Applympics Office Olympics 2014
February 21, 2014

Appleton Creative Presents The Winter Applympics 2014

Get in the winning spirit! The Sochi 2014 Winter Olympics festivities inspired the Appletonians to take part in their own Olympic, office-inspired games—the Applympics! The terrain was rough, the tasks were challenging and the winter weather intense (Florida, we love you). Participants endured while competing for the best type of gold known to man—a years […]

February 20, 2014

Olympic Advertising in Sochi 2014 Taking Its Own Gold Medal

As our US team is shooting for more gold this Olympic season, advertisers are also out reaching for the stars. Ads account for 28% of Olympic programming, approximately 5,500 minutes in length! Here are some fun facts on everything advertising for the 2014 Olympic Games in Sochi, Russia: Ad sales are at an all-time high; […]

February 19, 2014

Florida Launches New Unified Brand – CareerSource Florida

Talent is among the highest priorities for any business. Companies invest enormous resources to find, develop and keep good employees. CareerSource Florida, formerly known as Workforce Central Florida, specializes in talent. The statewide network of career development professionals works directly with Florida employers to align their demand for skilled talent with the needs of Floridians […]

February 18, 2014

UCF Town & Gown Brings Hope to Veterans

When a soldier returns home from battle, his family can finally dismiss the overwhelming sensation of stress. Unfortunately, this is not always the case for the soldier. One in eight veterans develop Posttraumatic Stress Disorder upon their return home. Only half of those diagnosed seek treatment. This is why UCF Town & Gown dedicated their […]

ucf sports devos amy wise
February 14, 2014

Women In Sport Forum: Educating Student Leaders of Tomorrow

Last week, students from UCF’s master’s degree program in sport business management experienced an in-depth look at navigating the sports business as a woman. The DeVos Sport Business Management Program, a landmark program that focuses on the business skills necessary for graduates to conduct successful careers in the rapidly changing sports industry, hosted a women […]

February 13, 2014

Juicy News – February 2014

Top Five Reasons to Adopt Responsive Website Design (That Aren’t Just About Mobile Phones) Responsive web design is the practice of developing a single website that reflows its layout and content based on the visitor’s device. Whether they’re using a desktop computer, tablet, or smartphone, via mouse clicks or finger taps, the visitor is presented […]